Whether one on one with a client, in a small group lesson or while delivering a workshop or keynote to a large audience, Kim is known for cutting through the bull, with a kind guiding hand, and getting to the heart of the matter. And in the case of small business entrepreneurs, the heart of their business is usually very personal. Kim gets that and knows how to extract the personal and help craft that passion into the language and attitude that is the cornerstone of a unique business brand.
Honouring that most solo-entrepreneurs start businesses from a very personal, passionate pursuit to fulfill a dream, she has infused her marketing knowledge gained from her 16 year marketing career, with a commitment to enhancing passion for business with a foundational marketing knowledge that is critical for affordable business growth at an appropriate pace. Kim’s passion is creating opportunities for people to learn exceptional MODERN marketing strategies that are proven to work, but not trendy for the sake of it. She teaches and consults so that others can create success… no matter how limited their resources.
“Kim is incredibly knowledgable in the field of marketing and keeps her finger on the pulse of what is going on in businesses today – not yesterday, or last week, today! She is very personable and relates to her audience well during her presentations. Kim knows what works for business, what doesn’t and how to wisely invest time and money to make your business succeed.” Nicholas Burman, Media Designer
Her mission is to get women small business owner, in particular, to stop spending money unnecessarily and learn the cost-effective, simple strategies to succeed in business and be happy and confident in their choices.
Word of mouth marketing, connecting and building communities have long been the staples of budget-poor, passion-rich organizations. In the modern marketing era, finding a personalized business voice and showcasing it on a blog, in social marketing statuses, in real life conversation, in a book or anywhere you interact with customers is a golden opportunity. While Kim is rehearsed in traditional marketing methods and knowledge, adapting tried and true word of mouth marketing strategies to online and in real life settings is seriously fun for her to create for her own business and teach for others.
Not only is Kim exceptionally knowledgeable as a generalist of traditional and online marketing strategies, she is an expert in helping calm the chaos caused by having too many ideas and an abundance of passion. She helps allay the fears of lack of knowledge and inspires action through her marketing mapping processes and action-oriented tasking of her clients and class audiences. Creating a structured plan out of communication chaos, building exceptional personal brands and pursuing a long-term vision with short-term steps is her gift.
“Kim is amazing with helping businesses in their marketing efforts. She comes up with fabulous marketing strategies and has a great knowledge; specifically with social media marketing and community building. Kim surrounds herself with top influencers to continue to learn and pass on her knowledge to others. I would highly recommend Kim!” Sheri Bruneau, Coaching & Consulting, Get It Together Inc.
Kim has been applauded for her honesty, insight and passion for leading others into creating exceptional businesses themselves. Read her LinkedIn recommendations for feedback from those who have worked with her in a corporate capacity, as a small business client or through workshops or classes.
Prior to shifting her focus to helping women with small businesses, Kim spent 16 years honing her small business know-how:
“Kim was someone that always brought contagious enthusiasm to work each and every day, and continues to do so in all that she’s involved with . She continually challenged the organization and delivered in a fast paced environment at the time. She led the marketing efforts and collaborated with internal stakeholders as she grew the organizations marketing efforts both from a corporate and product perspective. Kim demanded a high standard and instilled a level of energy and passion in her work. She was a team player and a pleasure to work with.” Terry Sydoryk, Founder/ VP Marketing & Product Development, AudeSi Technologies
Kim is not only part-time woman entrepreneur and supporter of those just like her, she is also:
A full resume can be made available. But I’d rather tell you my stories… they are much more entertaining, unbelievable and full of teachable moments out loud than on paper! My marketing events, classes, and speaking engagements are ripe with interesting ‘real world’ success stories that are sure to entertain.