Are you offering a buffet bonanza or fancy prix fixe … fixed pricing… experience, or (egads) a fast food experience?
The psychology of pricing is tricky, and it’s based largely in what is FAIR for your customer in balance with what your services and products are worth.
A business pal posted an interesting status today about tolerance for how to access “free stuff” in online marketing… and if it should have opt-ins (giving up your name and email address) for customers to get that free stuff. Before…
Wow! Does it ever SUCK to not have (enough) money to start a business or keep a business growing, don’t you think? I mean, if you had an actual marketing budget… the kind that is in the bank, not the…
Snow White had 7 little secrets to help her keep her cottage industry going. Wouldn’t we all like 7 industriously devoted helpers taking care of our business for us? Sadly, we are not living a Disney fairytale when we dust…