Category Archive for "community building"

Seven Savvy Steps to Finally Act Like a Small Business Marketing Pro (Even When You Aren’t)

Here is a purposeful list of small business marketing actions you should consider taking in 2016 if you actually want to grow that business of yours… in spite of the economic climate. This list will help you navigate the tricky waters of…

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How To Deal With Facebook Frustration for Free

There is nothing more annoying in your social media universe than the constant changes by Facebook, right? Facebook has grown into the platform we love, but hate. Guaranteed, when the latest change rolls out, my feed fills with angry frustration. But to roll with the randomness of Facebook, you simply have to get this perspective…

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5 Lessons for the First 5 Years as “Mom Entrepreneur”

The infograph in this post was brought to you by the Business Development Bank of Canada (BDC).  The opinions expressed herein are those of the author and are not indicative of the opinions or positions of the BDC. For additional smallbiz…

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Customers & Fans: Love The Ones You are With First

We are in a blog-eat-blog, my-small-business-has-more-fans than your small business mindset these days. And to that I say, who cares! What you do have to care about is loving the fans and customers you already have, first. Learn how to love the ones your with.

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Sticktoitivity

Balance is a myth for most of us. Life happens when we can’t anticipate interruptions. But business growth can go on. I know it as much as I know that Sticktoitivity is one of the key strengths of an entrepreneur…

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Letting Go Is Hard to Do: A Tribute to Ideas… and the Canadian Penny

We all get ideas we can’t let go of. Right? There are ideas that we ran with, got some success out of, repeated and eventually fizzled out. Sometimes the fizzle is lost in us – we don’t love the idea…

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SEO Is Dead. Pinterest Goes Business. Blogging Is Beautiful. Just Another Week In The Life of Social Marketing…

SEO is dead. Pinterest now does business. And blogging is still beautiful. Learn how blogging becomes the conversation that matters most, even when the social marketing world never stays the same!

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3 Reasons Not to Obsess About Your Facebook Feed

Facebook is frustrating! Or it can be, if you are the obsessive type, constantly reviewing your statistics and analyzing if your posts show up in your reader’s feed or not. But here’s the thing I’m worried about – if you…

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