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Do you spell “audit” o-s-t-r-i-c-h?

So a funny thing happens when you create valuable content – words, words, and more words. You struggle to find the ‘perfect’ language for your audience. It’s never ‘perfect’ of course… but you work really hard to nail it as…

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15 Red Flags Your Business is Floundering & the Foundations You Need to Find Your Flow

Yay, you’re here! That means we can have a heart to heart about what it takes to have a profitable, long-lasting business! We can be honest it’s not all a bed of roses and frankly, sometimes there are more thorns…

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On Anxiety & Aspirations

Dear business owner. Dear parent business owner. Dear business owner who has ever had life throw lemons. The shine wears off that business at times and it feels more ‘job’ than rejuvenating. The time marches on and you feel stuck…

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Dear Business Owner: Facebook Spoiled You

You are a squatter. If you are not paying to be seen on Facebook, good for you, but you are living rent free. This means less control over who sees what you post and share. It means you have to…

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Seven Savvy Steps to Finally Act Like a Small Business Marketing Pro (Even When You Aren’t)

Here is a purposeful list of small business marketing actions you should consider taking in 2016 if you actually want to grow that business of yours… in spite of the economic climate. This list will help you navigate the tricky waters of…

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Can You Build A Brand Before You Know What It Is?

It is a common problem business owners have… lack of conviction in their capabilities. It is universal. It is very rare to find someone who is 100% certain all the time in business. That would be like finding a unicorn…

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Storytelling and Statistics: My Facebook Insights Insight

I have a confession to make. I don’t really mess around with marketing statistics all that often. I really prefer building my business based on the conversations I have had with clients, feedback I get on social media and my…

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5 Ways to Get Your Reader to Give a Damn

One of the beautiful benefits of being a person who lives in the social world is that the world is your oyster when it comes to speaking your mind. You have the opportunity to share your stories, your ideas, your…

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