Category Archive for "social media"

Storytelling and Statistics: My Facebook Insights Insight

I have a confession to make. I don’t really mess around with marketing statistics all that often. I really prefer building my business based on the conversations I have had with clients, feedback I get on social media and my…

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Letting Go Is Hard to Do: A Tribute to Ideas… and the Canadian Penny

We all get ideas we can’t let go of. Right? There are ideas that we ran with, got some success out of, repeated and eventually fizzled out. Sometimes the fizzle is lost in us – we don’t love the idea…

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3 Reasons Not to Obsess About Your Facebook Feed

Facebook is frustrating! Or it can be, if you are the obsessive type, constantly reviewing your statistics and analyzing if your posts show up in your reader’s feed or not. But here’s the thing I’m worried about – if you…

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How To Stay On The Business Rollercoaster

Sometimes… it feels like you’ve been on a rollercoaster one too many loop the loops, right?Sometimes… you feel like you are just “done” and you have to get off. Sometimes… when you feel a little green, a little uncomfortable, a…

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Twitter Debate: What’s In A Name?

Do you use your personal name in social media like Twitter? Because I say you should in nearly all circumstances. There is a bit of a debate about this. Die hard Twitter users, those who’ve been there since the inception,…

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Dare to Share Campaign Launches

There is so much great “content” that you discover on social media. Whether you spend your time on Twitter, Facebook, LinkedIn, Pinterest, Tumblr, YouTube or another, you are there discovering interesting, informative, educational, entertaining or revolutionary “stuff” all the time….

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Is Advertising Dead?

I don’t think so. I think the face of it changes. But while million dollar ad space for Superbowl still exists, no matter how much of a social media and relationship building fan I am, I can’t say advertising is dead….

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